on life, business, technology & all that

So What is Cocoon syndrome?

A company creates products and services so that they can sell it to as many customers as possible. The number of clients grow each day and the revenues start flowing higher, with each passing month the revenues keep growing bigger, but suddenly you realize that all though the margins remains same, the profit-revenue ratio as gone down.

Cocoon syndrome is your unstructured growth killing you.

But what happened there?

What happens is that as the number of clients increase, the expenses to provide support operations increase, that takes away your margins, further if market pressure makes you cut down your profit margins, all your profit might just go away in maintaining your previous client, on the contrary if the prices go up but if you have lots of clients in your earlier plans, again your profit margin sinks because you need to provide support to them at a lower price.

This is serious issue with many businesses.

The answer to this issue is to keep your operating costs low, keep your support costs minimal, and keep the minimal support staff.

But you can’t afford giving bad customer support can you?

Learn From Google.

Google in its advertising program services millions of customers. With most customers it earns just few dollars. It’s a volume game for them.

Google cannot afford to have a call center agent for every 20 clients, they need to automate support, in a way clients themselves prefer using the automated system rather than calling an agent or emailing.

How can we help?

To remain in the business you need to scale up, but scaling up does not mean more support staff. You need carefully designed support staff automation.

We increase a company HQ (happiness quotient) and free them from the worry of how a small bunch of support staff will manage thousands of customers.

* We Analyze, priorities and strategize
* We create automation of your support function
* We do it in a way, your clients prefer using automated
system
* we reduce support costs by 15% to 70%

The investment you make with us will be recovered within 3 months by itself no matter what business you are in. If not, we will quietly put the money back in your pocket.
Email: punit@appliedeye.com to know more.